Which Tags or Macro's can I use for tracking purposes?

You can use the following tags or macro's in your offer links for tracking purposes:

{site_id} - id of the site on which the ad is shown

{site_name} - name of the site on which the ad is shown

{channel_id} - id of the channel on which the ad is shown

{channel_name} - name of the channel on which the ad is shown
{channel_placement_id} - type of the channel on which the ad is shown

{campaign_id} - id of the campaign

{campaign_name} - name of the campaign

{group_id} - id of the group

{group_name} - name of the group

{ad_id} - id of the ad

{ad_name} - title of the ad

{keywords} - list of keywords by which the ad was found
{bid} - bid rate

{v_country} - visitor country

{v_language} - visitor language

{v_browser} - visitor browser

{v_os} - visitor operating system

{ad_name} - title of ad ( except richmedia )

{v_device} - visitor device

{v_device type} - visitor device type

{v_carrier} - visitor carrier
{v_internet_provider} - visitor internet provider
{CLICK_ID} - unique click identifier
{USER_ID} - unique visitor identifier